This review of literature touches upon the gaps that currently exist. Benefits gained by marketing on social networking sites, especially for small retailers. . Jun 9, 2010. Literature review on. Social media is currently utilized by public health organizations both as a broadcasting platform. And iteratively revised by users in wikis, blogs, and video-sharing or social networking sites, on. . Article social networks, media and audiences a literature review. Et al, 2010) but also to identify web sites where the expected information can be found. . Social network(ing) sites. Revisiting the story so far a response to danah boyd & nicole ellison. Journal. Get this article, read the review, discuss and more. . Business impacts, marketing, social media, social network sites (snss), social. Thus, the purpose of this study is to present a literature review of and. .
Social network sites (snss) such as myspace, facebook, and youtube have attracted millions of users, many of whom have integrated these sites into their. . A literature review of privacy research on social network sites. Xi chen. School of management. Nanjing university, nju. Nanjing, china chenxnju. . For an overview of this space, including a definition of social network sites, a history of snss, and a literature review, see boyd & ellisons 2007 introduction to. .
Social networks could be the place to find this information (oconnor et al, 2010) but also to identify web sites where the expected information can be found. Tweets to polls linking text sentiment to public opinion time series, to appear in proceedings of the international aaai conference on weblogs and social media httpwww. The findings reveal that marketing and advertising were the most frequently category has beenconsidered in the literature. Paolillo, irine ramos-vielba, inna kouper, elijah wright, sharon stoerger, lois ann scheidt, and benjamin clark. Most of these books are practical and industry-based in nature and do not consider in-depth the social media impact in audiences and communication strategies.
Politics as friendship the impact of online social networks on young voters political behavior. From mass communication media the flow of messages goes back to person-to-person communication, as lazarsfeld explains in his classic work personal influence (1955). Li and bernoff stress the need to understand how new relationships are created in social media technologies have changed but the impact in personal relationships is even more profound. Theory and social networks in the internet considerations about orkut, fotologs and weblogs) (in portuguese) this paper is about orkuts social appropriation by brazilians. Some other authors study the role of social networks in different cultures, which opens up a very interesting field for research (herring et al.
Boyd and ellison explain that sixdegrees (1997) was chronologically the first social network but disappeared in 2000. Brandon van der heide, sang-yeon kim, david westerman, stephanie tom tong, and lindsey langwell. Copying or distributing in print or electronic forms without written permission of igi global is prohibited. Paper presented at inter a european cultural studies conference in sweden, acsis, norrköping, june 11-13, 2007. Being online, living offline the influence of social ties over the appropriation of social network sites. Self-generated versus other-generated statements and impressions in computer-mediated communication a test of warranting theory using facebook. The network in the garden an empirical analysis of social media in rural life. Please contact the author if you want an article that is not linked. In order to improve research in it continuance intention, future researchers could apply greater use of the theoretical and methodological approaches such as qualitative methods to investigate the continuance intention of information technology. Acquisti and gross (2006 36-58) describe the disconnect between the goal of protecting users privacy and their social network behavior (increasingly narcissistic, to say the least), also described in stutzmans research (2006 10-18).